Market expansion intelligence

International expansion for regulated consumer products. Decided in days, not months.

We help retailers, brands, and manufacturers select, formulate and distribute products internationally, so you can enter new markets within days, not months.

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Backed by Techstars Spring '26 Innosuisse

Supplements Functional Foods Functional Drinks * Skincare & Cosmetics * Personal Care * Baby Care & Toys * *Coming Soon Supplements Functional Foods Functional Drinks * Skincare & Cosmetics * Personal Care * Baby Care & Toys * *Coming Soon

Why this matters

The world's best consumer products never reach their distribution potential. Every day of delay is revenue lost.

Most regulated consumer products take 12–36 months before their first international unit ships. Regulatory fragmentation, distributor complexity, and market-entry sequencing turn global growth into a multi-year consulting engagement.

12–36

Months to first shipment. The default timeline before a regulated product reaches its first international market.

6–8

Weeks lost to consultants. Time spent interpreting regulatory requirements before a single product moves.

40+

Regulatory frameworks. Each with its own ingredient, label, claim and certification rules to interpret.

The problem

International expansion is fragmented for regulated consumer products.

The information exists. The markets are open. But the work to clear each country stays trapped across spreadsheets, databases, legal opinions, and consultants who bill by the month.

Fragmented regulations across ingredients, labels, claims and certification requirements

Costly reformulations discovered late, when the product is already built

The wrong manufacturer, lacking the credentials to cross borders

Little visibility into enforcement trends, live rulings or recalls

What Kensai does

From product catalogue to market-entry decision in minutes.

Four steps. No consultants. No spreadsheets.

Ingest

Connect your product catalogue, upload formulations, or scan a single product. Kensai reads ingredients, claims, documents, and certifications.

Analyse

Kensai maps every product against target markets and distributor requirements, suggests what should change, and estimates the revenue each market could unlock.

Act

Get a prioritised path: what can launch now, what needs to change, what's missing, and how long it takes for each country.

Scale

Onboard new products or brands across countries in minutes. Every new product you add gets smarter, faster.

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Who uses Kensai

Built for the people who move products across borders.

Retailers

Every product in your catalogue has market expansion potential.

Replace months of manual onboarding and compliance work with a decision you can make today. Know what sells where before you commit.

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Brands

Enter new markets faster than ever before.

Design your product to clear several markets at once, with the right labels, claims, and certifications built in from day one - not discovered in a costly reformulation later.

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Manufacturers

The manufacturers who win offer more than production.

Respond to a brief in minutes. Deliver compliance intelligence as part of your service. Win more business, faster.

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The outcomes

What changes when expansion stops being a project?

Retailers

50+

Markets scanned in a single workflow, in minutes

10×

Faster brand onboarding across international markets

2 minutes

To know what can list today, what needs documentation, what needs adjustments

Full revenue

Estimate per product, per market, before you commit

Brands

18+

Months removed from the average market-entry timeline

1 formulation

Multiple markets validated in parallel before a single unit is manufactured

Days

To enter a market your competitor is still briefing a consultant to assess

Revenue

Visibility per market before a single unit ships

Manufacturers

Minutes

To respond to a client brief, with an international compliance map included

1 platform

Replacing databases, manual reviews and consultants

New revenue

Stream from market-entry intelligence with zero new headcount

New service

That differentiates you from every competitor

Built by operators who lived the problem

We spent years wishing this existed.

Karina Valencia

Co-Founder

Karina has spent 18 years moving fast across borders under real pressure. 3× scale-up operator who directed market entries at Palantir in the run-up to IPO and managed an $11M CPG portfolio at P&G.

Dr. Leonie Bode

Co-Founder

Medical doctor and founder of Switzerland's first venture-backed longevity clinic. At Kensai, she leads the science and regulatory intelligence layer to navigate regulation across consumer health.

Team background